Project brief
The aim of this website design was to create a clean, uncluttered layout to let the photos take the centre stage, include a well crafter about page that introduces the photographer and provide a space where she can share her background, experiences and services she offers, and finally to ensure the website design fits the photographers personal brand “joja”.
Typeface
Urbanist Medium is used for headlines.
Urbanist Regular is used for body.
Urbanist Medium
Color & font choice
I chose a monochromatic color scheme to convey the photographer's style and the services she offers through her photos. For the website font, I selected Urbanist Medium because it maintains readability, contributes to the overall minimalistic and moody visual appeal of the website, and pairs well with the handwritten logo.
